Category Archives: Market, conceptual, design and feasibility studies

Hotel resort project, Tangier, Morocco

ASSIGNMENT CONTEXT AND OBJECTIVES
 
 

The HIST group was working on a project to develop a resort comprising a hotel, villas, sports facilities, restaurants and conference rooms in Tangier. Within this context, the company wished to mandate an independent, sector-specialised firm to conduct a full market and feasibility study to validate the project’s commercial opportunity, to define the most suitable product and service concept and to assess the project’s financial feasibility.

Hotel project, Quai de Paludate, Bordeaux

ASSIGNMENT CONTEXT AND OBJECTIVES
 
 

Eiffage immobilier envisaged the construction of a hotel complex in Bordeaux, on the banks of the Garonne River. Within this context, the company sought to mandate an independent, sector-specialised firm to conduct a brief market study to analyse the commercial viability of the project given its market environment, to validate the product concept and to determine commercial performance levels.

Definition of a leading cultural and tourism project for the Néron sugar refinery heritage site

Assignment context and objectives
 
 

Located at the heart of a vast natural area, the Néron site is a former sugar refinery and distillery that today shows the vestiges of its industrial past.

The Conseil Général de la Guadeloupe mandated our teams to conduct an overall assignment to enhance the site, in keeping with the development of a new form of “authentic” and “ecological” tourism.

Definition and feasibility of a centre for caribbean culture in Martinique

Assignment context and objectives
 
 

The Martinique Region wanted to instigate an ambitious cultural project that would promote the diversity of Caribbean cultures in a lively and innovative way. This “archipelago” venue – modelled on the Caribbean thought that combines history and ethnographic sources with a contemporary creation – aims to be an identity tool for opening the area up to the world.

The assignment constituted the first stage of the project by:

  • Defining what the future centre should be.
  • Determining its feasibility and putting in place the organisation that will allow it to exist.

Cultural infrastructure on the vikings theme

Assignment context and objectives
 
 
  • With the prospect of their fusion in 2016, the Haute-Normandie and Basse-Normandie regions wanted to examine the opportunity of creating a major cultural and tourism facility focusing on a popular and strongly identifiable theme in Normandy: the story of the Vikings.
  • In designing this facility, our teams had to bear in mind the challenges posed by scientific accuracy, museographical relevance and the territory’s strong regional roots.

Market, conceptual design and feasibility study for hotels projects

A broad knowledge of the HOTEL INDUSTRY
 
 

A selection of recent studies conducted in the hotel industry are presented below :

Market, conceptual design and feasibility studies for business tourism facilities

A broad knowledge of the business tourism SECTOR
 
 

A selection of recent studies conducted in the business tourism  sector are presented below :

Opportunity and programming of a campsite for the agglomeration of Reims

Assignment context and objectives
 
 

Since the 1990s and the demolition of the municipal campground in Reims, the Agglomeration of Reims no longer offers any camping facilities. The agglomeration’s tourist development strategy (action 10) sought to rectify this situation. The local Tourist Information Office thus wanted to examine the feasibility, commercial and financial conditions of creating a new campsite on its territory.

Market, conceptual design and feasibility study for appart-hotels

A broad knowledge of the APPART-HOTELS INDUSTRY
 
 

A selection of recent studies conducted in the appart-hotels industry are presented below :

Market, conceptual design and feasibility study for golf facilities

A broad knowledge of the GOLF INDUSTRY
 
 

A selection of studies conducted in the golf sector since 2007 are presented below :