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In recent years, a vast number of tourism actors and hoteliers have rallied behind the sustainable development cause: eco-labels, ISO certification, sustainable development charters and policies, guest awareness programmes, training, and so on.
At the beginning, there was no such thing as standardisation. Forty or 50 years ago, travellers staying in hotels made their own discoveries along the way. Each property had its own characteristics and history. Each had its own style of decoration. Indeed to some extent, we were already in “the experiential”; except that the experience was not always as thrilling as hoped – unless of course one happens to be a fan of flower wallpaper or squeaky wardrobe doors…
The 17th annual edition of Hospitality Trends took place on the 12th February 2015 at the Palais de la Bourse, Paris.
