In the July sunshine, the recovery takes hold
Hotel industry performances, July 2015
Looking at June’s results, we had dare hope that the French hotel industry was on the road to recovery – July’s performance helped confirm our hopes, particularly at the upper end of the scale. The clement weather in July was obviously one reason for this. However, depending on the region and the hotel category, the shift in Ramadan also had a positive effect. The only fly in the ointment was the Budget and Super-budget categories who failed to benefit from this bright spell.
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